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Measure Performance of a Site Campaign

Measure Performance of a Site Campaign

Use Site Analytics to see how your campaigns are performing and measure effectiveness

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About this course

The video follows Jayla, a digital marketer who works for Bluestore's brand and has a goal of identifying and converting more shoppers. In this video, we'll go over how to access analytics for Site campaigns and measure campaign performance via a variety of metrics. Review how your Site campaigns are doing and check out impressions, clicks, trends, changes over time, comparisons against other campaigns, and more.

About this course

The video follows Jayla, a digital marketer who works for Bluestore's brand and has a goal of identifying and converting more shoppers. In this video, we'll go over how to access analytics for Site campaigns and measure campaign performance via a variety of metrics. Review how your Site campaigns are doing and check out impressions, clicks, trends, changes over time, comparisons against other campaigns, and more.