Predictive Audiences Overview
Learn how Bluecore's predictive audiences intelligently recommend how audiences should be segmented.
In this video, we'll go over the different types predictive audience models Bluecore uses to intelligently recommend how shoppers and audiences should be segmented for the most impact. We'll go over Predicted Customer Lifetime Value, Lifecycle Stage, Likelihood to Take Actions, Product Preference, and Channel Preference.
Recommended Knowledge Base Articles:
- https://help.bluecore.com/en/articles/3546260-predictive-audiences-overview
- https://help.bluecore.com/en/articles/6149842-email-or-sms-channel-preference
- https://help.bluecore.com/en/articles/4381055-highest-category-preference
- https://help.bluecore.com/en/articles/3544082-audiences-overview
- https://help.bluecore.com/en/articles/3549548-predictive-audiences-technical-overview