Set Targeting Rules for a Site Campaign
Target this Site campaign toward specific audiences or shoppers.
The video follows Jayla, a digital marketer who works for Bluestore's brand and has a goal of identifying and converting more shoppers. In this video, we'll go over how to set targeting conditions and rules for this Site campaign to target specific shoppers or audiences. We'll also go over how to use targeting rule criteria to prep for end-to-end testing of this campaign later.